On this day in 1933, Richard Hollingshead Jr. opened the first drive-in theatre in Camden, New Jersey. Today, according to drive-ins.com, there are only 389 still open across the country. The highpoint for the format was in 1958 when there were over 4,000 drive-ins in operation in the United States.

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In an industry first, Verizon Wireless, builder and operator of the nation's most reliable wireless network, announced beginning today it is introducing a ground-breaking text message polling program for moviegoers.

Scheduled to debut in mid-June in 10 markets across the U.S. and during 3,500 show times, the interactive text message polling program asks moviegoers questions related to their music preferences and gives them an option to text their responses. After audience members submit their text messages, the actual audience results will be displayed on the movie screen in a bar chart.

The polling program was developed by Screenvision, a leader in cinema advertising, and uses Screenvision's cinema advertising network comprised of more than 14,000 screens across 2,300 theaters nationwide and reaches 92 percent of U.S. markets. Screenvision produces the only host-format entertainment preshow in the cinema advertising industry, which airs across Screenvision's High Definition digital network of approximately 7,000 screens. The text message polling program will be part of the pre-movie entertainment and will be in conjunction with two short films produced by Verizon Wireless, which promotes the company's V CAST services. The first short, titled "What's that Song," showcases Verizon Wireless' V CAST Song ID service. The second short, titled "V CAST Street," is an original two-minute content piece directed by Spike Lee and features leading music artists Chris Cornell and Timbaland.

Moviegoers attending select theater locations in the following markets will be able to participate in the text message polling program: New York, Los Angeles, Chicago, Philadelphia, Dallas, Boston, Atlanta, Washington, D.C., Houston and Detroit.

Customers will need a text messaging-capable phone to send text messages to the polling program at their local movie theater.

 

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The combination of Manolos, cosmopolitans and couture proved to be a strong cocktail on the big screen over the weekend. MovieTickets.com, the world's most powerful Internet movie ticketing service, reports Sex and the City: The Movie ranks No. 16 on its list of top performing films of all-time.

"The past weekend was notable for movie-going in general," said Joel Cohen, executive vice president and general manager, MovieTickets.com. "Any time online ticketing can contribute upwards of 30% of the opening weekend box office for any one particular title -- the value of the services we provide are really showcased."

The love-affair with the fearsome female foursome doesn't stop there. MovieTickets.com surveyed more than 16,000 moviegoers who saw Sex and the City over the weekend. Of those surveyed, 92 percent ranked the chick flick as excellent/very good.

MovieTickets.com's Top 20 Performing Films of All-Time (as of 6/2/08)

1. Star Wars: Episode III - Revenge of the Sith
2. The Lord of the Rings: The Return of the King
3. Harry Potter and the Goblet of Fire
4. The Passion of The Christ
5. Pirates of the Caribbean: Dead Man's Chest
6. The Lord of the Rings: The Two Towers
7. Harry Potter and the Order of the Phoenix
8. Star Wars: Episode II - Attack of the Clones
9. The Matrix Reloaded
10. Spider-Man 3
11. Pirates of the Caribbean: At World's End
12. Harry Potter and the Chamber of Secrets
13. Harry Potter and the Prisoner of Azkaban
14. Hannah Montana/Miley Cyrus: Best of Both Worlds Concert Disney
Digital 3D

15. Harry Potter and the Sorcerer's Stone
16. Sex and City: The Movie
17. Indiana Jones and the Kingdom of the Crystal Skull
18. Spider-Man 2
19. The Da Vinci Code
20. Transformers

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Access Integrated Technologies, Inc. ("AccessIT") announced today, its plans for the installation of 150 of its leading edge CineLiveSM product in key markets throughout the United States. The technology, which enables the live broadcast to movie theatres of both 2-D and 3-D events such as sports and concerts, will be added to those theaters that are part of AccessIT’s satellite network, all of which are part of the company’s completed 3700 plus screen Phase 1 digital cinema deployment plan. Installations of CineLive will begin immediately in 50 sites and are anticipated to expand to at least 150 by the end of 2008.

Announced at ShowEast in October 2007, the CineLive product has been developed in conjunction with International Datacasting Corporation (TSX:IDC) and Sensio® Technologies Inc.(Sensio) (TSX.V:SIO) under and exclusive domestic license agreement with AccessIT and is designed to work with AccessIT’s satellite network and digital cinema systems equipped with 3-D technology.

As content owners across the globe prepare for the capture and broadcast of live 3-D events, AccessIT intends to further expand its satellite and CineLive network to include its planned 10,000 screen Phase 2 digital cinema deployment plan expected to begin this summer.

“By deploying these systems now, we hope to encourage more live 3-D programs to accompany our proven 2-D live broadcasts. The expansion of pre-recorded 3-D content has broadened the addressable market considerably during the past year and we are committed to providing more choices for theatre owners and content providers alike.” said Bud Mayo, chairman and CEO of AccessIT.

The company’s alternative content division, The Bigger Picture is expected to manage the distribution of many of the 2-D and 3-D live events enabled by this network.

The following markets will be included in the initial rollout of 50 systems:

New York, NY; Indianapolis, IN; Tri Cities, TN-VA; Los Angeles, CA; San Diego; Colorado Springs; Chicago, IL; Nashville, TN; Baton Rouge; Philadelphia, PA; Columbus, OH; Savannah; Dallas-Ft. Worth, TX; Cincinnati, OH; Charleston, SC; San Francisco et al, CA; Grand Rapids et al, MI; Evansville, IN; Atlanta, GA; Birmingham, AL; Lansing; Houston, TX; Austin, TX; Peoria-Bloomington; Detroit, MI; Mobile-Pensacola; Montgomery; Tampa-St. Pete et al, FL; Roanoke-Lynchburg; Columbus, GA; Seattle-Tacoma, WA; Des Moines; Wilmington, NC; Minneapolis-St. Paul, MN; Hunstville; Topeka, KS; Denver, CO; Champaign-Springfield; Sioux City, IA; Orlando et al, FL; Chattanooga; Albany, GA; Pittsburgh, PA; Harligen-Brownsville-McAllen; Wichita Falls, TX; Charlotte, NC.

The additional CineLive installations will target all of the Top 100 Designated Market Areas in the United States.

 

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Cobb Theatres, one of the most respected names in entertainment, is celebrating the launch of the definitive movie going experience with the opening of its first CINEBISTRO at Dolphin Mall. CINEBISTRO, hich debuts May 30th, will offer movie-goers the finest cinema experience combined with innovative cuisine. Cinebistro also features an exceptional assortment of wines and premium cocktails enhanced by cutting edge ambiance.

CINEBISTRO is designed for anyone 21 and over who has a passion for movies and a palate for great food, in an environment unlike anything they have ever experienced. Each CINEBISTRO features an upscale, yet inviting and comfortable atmosphere in which to dine while watching a major motion picture.

These unique venues are built specifically with the discriminating movie-going and gourmet-dining customer in mind; each of the unique screening rooms is appointed with the latest digital cinema technology and sound quality the industry has to offer, as well as being outfitted with ultra-luxurious high-back leather rocking chairs and handmade cocktail tables. Seating is individually chosen and reserved online by a concierge and guests will "walk the red carpet" from the time they are valet-parked to the time they leave.

A true "night out experience," Cobb's CineBistro offers movie aficionados an upscale, stylish setting thatallows for interaction before and after each showing.

"The Dolphin Mall entertains 1.6 million guests per month, making it the ideal choice to launch this innovative concept," said Cobb Theatres COO, Jeremy Welman. "The sophisticated, contemporary, adults-only atmosphere presented by CINEBISTRO is perfect for South Florida's chic set looking for a place to mingle, enjoy great food and drink, and watch a great film."

Located within Dolphin Mall at 11401 Northwest 12th Street in Miami, Cobb Theatre's CINEBISTRO has been designed by renowned Zyscovich Architects and will feature five designated theatres that accommodate between 60 to 100 people. CINEBISTRO will also feature a dining room seating 60 and an additional 24 on its private patio. The dining room features a sleek "black box" concept - a highly flexible performance space named for its black, box-like appearance with primary focus on the stage -- highlighted by custom murals, and enchanting gold Philippe Starck designed chairs and bar stools.

Cobb has partnered with 4 diamond award-winning chef Alan Lake to develop a menu to delight movie-goers. Originally from Chicago, Lake has recently worked in Japan, Dublin and Zurich and was a force behind Chicago's East Bank Club and the Sunset Marquis in Los Angeles. Chef Lake also was the opening chef at Delray Beach's renowned Sundy House and was the 3 time winner of the Professional Chef's Competition at the Delray Beach Garlic Festival.

The menu features items such as Crab Salad with Mango, Avocado, Grilled Asparagus and Hearts of Palm or Yellowtail Snapper a la Margarita sauteed with Tequila and Lime. A variety of Latin themed Tapas are also available.

CINEBISTRO's Miami location is the first in a national roll-out. A Tampa location is scheduled to open later this summer, followed by the Town Brookhaven project in the Buckhead section of Atlanta, and Daytona Live! located at the Daytona International Speedway.

 

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